World Tea Conference & Expo 2021

Delve into the science of botanical extractions, including various teas.  Learn details about the methods of bringing out the exact flavor profiles you want, by utilizing alcohol extractions, maceration temperature, and brew times. Takeaways: Demystify the science behind flavor extraction/ Learn creative ways to expand and enhance your menu offerings/ Gain applicable product knowledge and how to convey it to customers.
How to choose the right products to create a CBD/Tea product.
How to choose the right supply chain for your hemp-derived product's tea line.
How to determine organic or not organic in the hemp world.

The digital marketing landscape rapidly changes where a strategy works great today but becomes obsolete tomorrow. To develop a successful strategy, businesses must understand both the fundamentals that are slow to change and the rapid changes coming across social media and e-commerce. The course will start with a discussion of how e-commerce and social media are evolving to get a sense of the big picture. Then the course will illustrate fundamentals in digital marketing, by covering common mistakes made in paid, earned, and owned media. Lastly, the course will then seek to provide participants with the tools to develop their own digital marketing strategies overviewing important considerations in social media, influencer marketing, SEO, paid advertising, etc.

.     Understand the trends of how social media and e-commerce platforms are evolving and what they will look like in the long term.
•    Learn how to prior which digital marketing tools are right for your business.
•    Develop an action plan for businesses to create their own strategies to maximize time and dollars invested in digital marketing.

This session will touch on how regenerative agriculture builds soil health, yields nutrient-dense teas, protects tea farmers and draws down and sequesters more carbon lowering greenhouse gas levels.

Objectives:
How regenerative agriculture builds soil health, yields more nutrient-dense teas and is healthier for people.

How regenerative agriculture brings more profit to tea farmers.

How regenerative agriculture draws down and sequesters more carbon helping reverse climate change.

The Missing Ingredient in Tea Sales Fully Integrated e-Commerce Solution with Web & App ordering Platform along with Built-in Social Media & Rewards Program.  Real-Time Marketing and Analytics Tools.

1) Fully Integrated Sales, Social Media, Marketing, & Analytics solution;
2) Importance of Protecting and Promoting own Brand
3) Most Comprehensive and Direct Engagement with Your customers.

Tea and technology could not be farther apart! But when you see technology disrupting almost every single industry, every facet of our life in a way, it is no surprise that it has answers for the age-old problem of transparency for the tea industry as well. From QR codes to possible blockchain technology, learn how Nepal Tea is incorporating tech to bridge the gap between the producers and the consumers together.
Learning Objectives:
Learn what transparency in tea means and why is it so important
Understand how technology is being used in the tea industry in general
See practical applications of blockchain technology in the tea supply chain

These days nearly half of the searches on Google do not result in a click because Google is answering basic questions themselves – eliminating the need for you to click a page. Great for you as a user, but what does that mean for your brand?
In this session, you’ll learn how to leverage tools like Google Snippets, Google Stories and Google My Business to help format your information into elements Google can use, and build traffic to your website.

1. Understand how Google is delivering search results.
2. Leverage Google My Business for local search.
3. Understand how to take advantage of Google’s search features to gain exposure and drive traffic to your website.

Delve into the science of botanical extractions, including various teas.  Learn details about the methods of bringing out the exact flavor profiles you want, by utilizing alcohol extractions, maceration temperature, and brew times. Takeaways: Demystify the science behind flavor extraction/ Learn creative ways to expand and enhance your menu offerings/ Gain applicable product knowledge and how to convey it to customers.

Takeaways: Demystify the science behind flavor extraction/ Learn creative ways to expand and enhance your menu offerings/ Gain applicable product knowledge and how to convey it to customers.