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Wednesday, June 30 • 1:30pm - 2:30pm
Creative Marketing Strategies on a Budget

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In this interactive session, you'll learn how to use your business resources and partners instead of marketing dollars to grow your tea business.  We will share real-world successes and failures from our own experience of over 15 years in the tea industry.
Objectives:
Learn where and how to reach new customers.

Hear ideas on how to re-engage previous customers.

Learn how to build loyalty with your current customers.
Speakers
avatar for Katherine Kern

Katherine Kern

Founding Partner, Churchill's Fine Teas
Katherine is a Certified Tea Professional and Sommelier (WTA) who has lived, worked, and traveled extensively across Europe and Asia, experiencing and learning about tea ceremonies, production methods, and culture first hand. She holds an MBA from Cass Business School in London and... Read More →

Wednesday June 30, 2021 1:30pm - 2:30pm PDT
Room S232
  Conference Session